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Viagra: The Little Blue Pill That Changed The World poster

Viagra: The Little Blue Pill That Changed The World

The untold story of a blue pill that changed the world.

10 Votes (6.3)

2022 HD 48min United States English Returning Series
Documentary

Credits:

Laura Offer poster

Laura Offer

director

S1E2 - The Hard Sell 2022-08-11

The marketing team grapples with the toughest promotional campaign in history. How do you sell an erection drug without bringing down the reputation of a conservative company in a storm of controversy?

S1E3 - The Hard Truth 2022-08-11

In 1998, Viagra was released to a wave of hysteria, headlines and huge sales. But now, the carefully crafted marketing message is out of the teams hands.

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